Auto

Harley-Davidson leaving India: Here’s why Harley-Davidson is calling it quits

Harley-Davidson has reportedly decided to end operations in India, including sales and production of motorcycles. According to reports by Reuters and other publications, the iconic American motorcycle maker is quitting the Indian market as part of the “Rewire” strategy under which it will focus only on select markets. Harley-Davidson will also wind up operations from existing markets with low sales and profitability, including India. Harley-Davidson commenced operations in India in 2009 and currently has a wide range of products in its portfolio. However, the demand for H-D bikes in India has plummeted over the last few years.

Why is Harley-Davidson exiting Indian market?

Harley-Davidson is ending operations in India as part of ‘Rewire’ strategy.  The companyreported a $96 million loss between April 2020 to June 2020, which is the first quarterly loss for the motorcycle maker. Despite an almost cult-like following in several markets besides the US, Harley-Davidson has been facing financial difficulties for quite some time now. To counter this, the motorcycle maker had devised ‘Rewire’ strategy a few months ago that which included consolidation of operations to profitable markets like North America, Europe, and some parts of Asia. The company will also wind up operations in several low profitability markets like India.

According to figures released by SIAM (Society of Indian Automobile Manufacturers), Harley-Davidson sold only 103 units of motorcycles in India in July 2020 and 176 units last month in the country. 

There were rumours that Harley-Davidson was considering to partner with an Indian company to share the financial load in the country and localize production. This would have been similar to what Triumph and KTM have achieved with Bajaj Auto. However, the company is now calling it quits in India as of now. Harley-Davidson noted that it will close the manufacturing facility in Bawal and significantly reduce the size of its sales office in Gurgaon. And as for the after-sales services, the company’s dealer network will continue to serve customers through contract term.

Harley-Davidson’s official statement

Harley-Davidson, in an official statement, said, “Harley-Davidson, Inc. today announced that as part of The Rewire, an overhaul of its operating model and market structure, the company is changing its business model in India and evaluating options to continue to serve its customers. Harley-Davidson plans to close its manufacturing facility in Bawal and significantly reduce the size of its sales office in Gurgaon. The company is communicating with its customers in India and will keep them updated on future support. The Harley-Davidson dealer network will continue to serve customers through the contract term.”

73 Comments

73 Comments

  1. Pingback: SpyToStyle

  2. Pingback: Reba Fleurantin

  3. Pingback: Leandro Farland

  4. Pingback: Cory Chase MILFCity

  5. Pingback: MILF City

  6. Pingback: cheap-premium-domains

  7. Pingback: Business Report Writing Help

  8. Pingback: aromatherapy

  9. Pingback: Click Here

  10. Pingback: Click Here

  11. Pingback: Click Here

  12. Pingback: Click Here

  13. Pingback: Click Here

  14. Pingback: Click Here

  15. Pingback: Click Here

  16. Pingback: Click Here

  17. Pingback: Click Here

  18. Pingback: Click Here

  19. Pingback: Click Here

  20. Pingback: Click Here

  21. Pingback: Click Here

  22. Pingback: Click Here

  23. Pingback: Click Here

  24. Pingback: Click Here

  25. Pingback: robots remote control

  26. Pingback: no code robotics

  27. Pingback: Click Here

  28. Pingback: Click Here

  29. Pingback: Click Here

  30. Pingback: Reputation Defenders

  31. Pingback: Click Here

  32. Pingback: Click Here

  33. Pingback: Click Here

  34. Pingback: Click Here

  35. Pingback: Click Here

  36. Pingback: Click Here

  37. Pingback: Click Here

  38. Pingback: Click Here

  39. Pingback: Click Here

  40. Pingback: Click Here

  41. Pingback: grand rapids dentist

  42. Pingback: grand rapids same day crowns

  43. Pingback: Click Here

  44. Pingback: https://gquery.org/

  45. Pingback: Click Here

  46. Pingback: Click Here

  47. Pingback: Click Here

  48. Pingback: Click Here

  49. Pingback: Click Here

  50. Pingback: Click Here

  51. Pingback: Click Here

  52. Pingback: Click Here

  53. Pingback: Click Here

  54. Pingback: Click Here

  55. Pingback: Click Here

  56. Pingback: Click Here

  57. Pingback: Click Here

  58. Pingback: Click Here

  59. Pingback: Click Here

  60. Pingback: Click Here

  61. Pingback: Click Here

  62. Pingback: Click Here

  63. Pingback: best-domain-broker

  64. Pingback: business funding for startups

  65. Pingback: Google reviews

  66. Pingback: Porn stars australia

  67. Pingback: reputation defenders

  68. Pingback: 2023 Books

  69. Pingback: search dececased

  70. Pingback: obituaries

Leave a Reply

Your email address will not be published.

thirteen − 8 =

News is information about current events. News is provided through many different media: word of mouth, printing, postal systems, broadcasting, electronic communication, and also on the testimony of observers and witnesses to events. It is also used as a platform to manufacture opinion for the population.

Contact Info

Address:
D 601  Riddhi Sidhi CHSL
Unnant Nagar Road 2
Kamaraj Nagar, Goreagaon West
Mumbai 400062 .

Email Id: [email protected]

West Bengal

Eastern Regional Office
Indsamachar Digital Media
Siddha Gibson 1,
Gibson Lane, 1st floor, R. No. 114,
Kolkata – 700069.
West Bengal.

Office Address

251 B-Wing,First Floor,
Orchard Corporate Park, Royal Palms,
Arey Road, Goreagon East,
Mumbai – 400065.

Download Our Mobile App

IndSamachar Android App IndSamachar IOS App
To Top
WhatsApp WhatsApp us