Call of Duty: Mobile has broken mobile game records by garnering 100 million downloads in the first week of its launch, Sensor Tower reported. The mobile game’s milestone crossed Mario Kart Tour which had clocked in 90 million downloads in its first week.
Call of Duty: Mobile was already off to a great start with 35 million downloads within the first three days of its launch. The latest numbers for Call of Duty: Mobile come from Android and iOS devices. Call of Duty: Mobile was downloaded more on iOS devices with 56.9 million download and 45.3 million unique installs from Android phones.
Most number of downloads for Call of Duty: Mobile came from the US with almost 17.3 million downloads. India was also popular by ranking second globally with a total of 13.7 million downloads. The third popular country for Call of Duty: Mobile was Brazil where it was download 7.1 million times.
Call of Duty: Mobile also managed to easily beat PUBG Mobile and Fortnite which raked in 28 million and 22.5 million downloads respectively in the first week. Fortnite’s download count is only through App Store since the game isn’t available on Google Play Store.
In terms of revenue, the US was again the biggest with a total spend of $7.6 million on the game. Japan came second with $2.4 million and Brazil with over $800,000 gross spending on Call of Duty: Mobile.
“Call of Duty: Mobile” was launched by its publisher Activision Blizzard Inc on October 1 and Sensor Tower said the numbers reflected worldwide unique downloads across Apple’s App Store and Google Play in the period since.
The smash hit is a “first-person-shooter game” that allows gamers to portray elite soldiers hunting down targets in different parts of the world. The game’s console-based editions have enjoyed a loyal following but the meteoric rise of free-to-play online games have forced companies to adapt and develop their games for the smaller screen.
“Call of Duty” was developed for mobile by Chinese internet giant Tencent Holdings Ltd, which also has a stake in PUBG’s Bluehole and Fortnite’s Epic Games and is credited with popularizing the battle-royale format, where dozens of online players battle each other to death. The United States was mobile edition’s main draw, with 17% of the downloads in its launch week, followed by India, where PUBG has a strong foothold.
Tencent is yet to launch the game in China. Activision, which will launch the next console edition of “Call of Duty” on October 25, has labeled 2019 a “transition year”. The company said in May it would cut 800 jobs and invest heavily to develop its key game franchises “Call of Duty”, “Candy Crush”, “Overwatch”, “Warcraft”, “Hearthstone” and “Diablo”.
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