By Dilip Chaware
Prime Minister Narendra Mody’s brainchild, ‘Tricolour at Every Home,’ is already receiving unprecedented response in Mumbai and the tempo is certain to gain momentum on the occasion of the 75th anniversary of Independence Day.
Modi’s appeal to the people to celebrate the Platinum Jubilee of Independence by remembering the sacrifice made by known and unknown freedom fighters is evoking nationalistic sentiments in Mumbai and Maharashtra.
One major participant in the celebration in Mumbai will be the Brihanmumbai Municipal Corporation (BMC) which will distribute 3.5 million national flags to the general public. So far, it has received a million flags while the remaining will be received by the end of the week. The campaign will begin on 13 August to conclude on 15 August.
Once the entire stock is available, steps will be taken to distribute the flags so that they reach in every nook and corner of Mumbai. Each of the 24 administrative wards has been entrusted with the responsibility of distribution, which will take place in a phased manner.
Civic personnel have been advised to videograph the distribution process in various areas. The process will be supervised by senior officials. They will ensure that it goes on smoothly. The people have been urged to hoist the flag adhering to the National Flag Code. After the celebrations, the flags should be preserved as a souvenir, the BMC has said.
Dilip Chaware
A veteran journalist, formerly Special Correspondent, The Times of India, Mumbai.

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